Today is International Older Person’s Day, and we are taking this opportunity to recognise the crucial role kaumātua (elders) play in our communities here in Aotearoa and around the world. In line with this, we are proud to highlight some of the important mahi being done to address Structural Ageism.
Our Kaitātari Kaupapa Here Matua | Senior Policy Analyst, Rachel Mackay, has conducted an insightful initial analysis on how we can better recognise and challenge Structural Ageism that she explores in the video below. Her work emphasises the importance of giving older people greater visibility in policy frameworks, strategic goals, and government documents.
Why is this significant?
When older people are absent from key documents like Briefings to Incoming Ministers (BIMs) or Strategic Intent statements, their needs are often overlooked. Ensuring kaumātua are considered in these spaces is essential to addressing their specific needs, both now and in the future.
In a rapidly aging population here in Aotearoa, this kaupapa becomes even more urgent. Kaumātua bring a wealth of knowledge, mana, and cultural value to our whānau and wider society. We must ensure their contributions are acknowledged and integrated into decision-making at every level. By actively addressing Structural Ageism, we can build more inclusive, resilient, and intergenerational communities that honour the value of all our people.
As we celebrate the wisdom, experience, and contributions of our kaumātua, let’s continue to work towards a future where older people are always visible, valued, and respected in our policy and strategic conversations—today and every day.
